This role is responsible for planning, executing and managing the Transcorp Group’s overall Digital Marketing strategy.
He/She is responsible for updating all the websites, SEO optimization, coordinating the email marketing strategy, social media marketing keyword search etc. He/she will also be charged with a sales target for consumer conversions.
Responsibilitie(s):
- Develop and execute the over all digital strategy for the group.
Website management.
Ensure all digital marketing, SEM, SEO Social media buying and management, web analytics, content strategy planning, link building etc are deployed.
Monitoring offsite and onsite optimization projects and reporting performances.
Email marketing and campaign management.
Proper reporting and analytics.
Qualification/Experience Requirement(s):
- QUALIFICATION: Bsc degree in Marketing, or relevant field and/ or certificate Diploma in Digital Marketing
EXPERIENCE
5+ years relevant work experience in SEO/Email Marketing
Hands on experience with HTML and content management systems.