TEF-CONNECT Marketing Manager

The Tony Elumelu Foundation

The TEFConnect Marketing Manager will be in charge of promoting TEFConnect and reinforcing its position as the largest digital networking platform for African entrepreneurs. The person’s duty is to ensure that it becomes the go-to hub for startup entrepreneurs.

Responsibilitie(s):

  • Develop marketing strategy to promote and position TEFConnect as the go-to hub for startup entrepreneurs in Africa.
  • Capitalize on data and technology to fulfill organizational goals and set targets
  • Collaborate with team to drive adoption and uncover insights for revenue generating possibilities
  • Communicate the vision and value of new products to the sales team and develop sales tools that facilitate the selling process
  • Promote aspects of the platform to the relevant stakeholders, brief the press and PR teams about new products
  • Obtain insights into customers’ usage of current products, untapped opportunities and buyer personas, through interviews, surveys, focus groups and sales data
  • Create content such as case studies, videos, website copy and blog posts to communicate the product to stakeholders
  • Speak and present about products to both external and internal audiences
  • Test new goods and products
  • Create a marketing budget and manage vendor acquisition
  • Research competitor offerings and keep relevant stakeholders informed on trends in the technology space

Qualification/Experience Requirement(s):

  • Advertising and Marketing
  • Overall knowledge of how the tech space works

Summary

Job ID

81

Job Title

TEF-CONNECT Marketing Manager

Company

The Tony Elumelu Foundation

Location

Ikoyi Lagos

Department/Function

Marketing, Advertising, Advanced Technology

Job Level

Manager (Staff Supervisor/Head of Department)

Job Type

Full Time

Minimum Qualification

B.SC

Preferred Years of Experience

5

Application Deadline

-80 day(s)