Responsibilitie(s):

• Roles and Responsibilities
  • Develop and Implement branding & communication strategies, policies and procedures for delivery of corporate culture and business strategy for executive management approval.
  • Identify and proactively manage the growth of the Transcorp Hotels brand and any issues which may impact reputation.
  • Lead in the strategic planning and implementation of Transcorp Hotels’ communications through social media platforms.
  •Liaise with relevant parties to develop a unique brand identity/ branding initiatives for Transcorp Hotels that would be recognized by employees, Partners and general public.
  • Manage the company’s reputation with stakeholders through regular communication of critical messages on company activities, plans, achievements and contributions to the society.
  • Formulate strategies for adequate protection of the company’s intellectual property.
  

Qualification/Experience Requirement(s):

• Academic Qualifications
  • Minimum: Bachelor’s degree in mass communication, Public Relations, Marketing, Business Administration, or related field.
  • Preferred/Added Advantage:
  o Master’s degree (MBA or MSc in Marketing/Communications/Brand Management).
  o Minimum: 10 – 12 years progressive experience in Corporate Communications, Marketing, Public Relations, or Brand Management with at least 5 years in a senior management/leadership role, ideally in Hospitality, FMCG, Telecoms, Banking/Financial services, or any consumer-facing industry where brand perception and stakeholder engagement are critical.
  Other Expectations
  • Track record in media relations and crisis communication.
  • Proven ability to develop and execute brand strategy at a corporate level.
  • Experience leading digital marketing campaigns and social media strategy.
  • Excellent stakeholder management and executive-level advisory skills.
  • Demonstrated success in event management and corporate reputation building.